Better Health Bookshelf: Discover New Health and Wellness Books to Help You Look, Feel, and Live Younger
Better Health Bookshelf delivers life-changing insights from today’s best new health and wellness books—curated for men and women 50+ who want to feel better, stay sharp, and live stronger.
Each week, host Mike Capuzzi shares smart, real-world strategies for longevity, weight loss, fitness, sleep, and mental clarity—straight from the experts. This is where smart readers find the most powerful health and wellness books to take control of their health!
Better Health Bookshelf: Discover New Health and Wellness Books to Help You Look, Feel, and Live Younger
Demystifying the Science of Marketing with Lorraine Ball
On episode #218 of The Author Factor Podcast I am having a conversation with Lorraine Ball, an entrepreneur, author, and professional speaker with 4 books to her name, including The Science of Marketing. Lorraine has dedicated her career to demystifying marketing for the everyday entrepreneur.
Lorraine's impact is tangible and inspiring. From her early struggles with imposter syndrome to confidently offering her book as a testament to her expertise, she has exemplified the power of leveraging authorship in business. Lorraine's approach to using her book as a conversation starter and credibility builder serves as a valuable strategy for entrepreneurs looking to elevate their authority.
During our conversation, Lorraine shared the significance of understanding the purpose behind writing a book and the strategies for using it to open doors for speaking engagements and attract prospective clients. Her insights on promotional tips, including the idea of sharing book chapters as podcast episodes, offer practical guidance for new authors.
Learn more about Lorraine Ball by visiting MoreThanaFewWords.com.
